The Challenge
Why most saas brands struggle to grow
High CAC, low MRR growth
Burning through budget on leads that never activate or churn within 60 days kills unit economics fast.
Product-led growth hits a ceiling
Freemium works until it doesn't. Moving upmarket requires a different acquisition playbook entirely.
Demo request volume is unpredictable
Some months the pipeline is full. Others it's empty. No consistent, scalable system driving qualified demos.
ICP targeting is too broad
Generic campaigns attract every type of user except the high-value segment that actually pays and stays.
How We Solve It
The Aroluxa growth system
ICP-precision paid campaigns
LinkedIn, Google, and Meta campaigns targeted by company size, title, tech stack, and intent signals.
Content & SEO for qualified inbound
High-intent SEO content that ranks for commercial keywords and pulls in buyers actively evaluating your category.
Demo funnel optimisation
Landing pages, nurture sequences, and retargeting designed to maximise demo-to-paid conversion rates.
Expansion & upsell campaigns
Systematic campaigns that grow NRR by surfacing upgrade opportunities to the right accounts at the right time.
Results
Numbers that move businesses
3.8×
Pipeline growth
In 6 months
−44%
CAC reduction
Qualified leads only
+210%
Demo volume
Month over month